Doors, coffee and first impressions
Registration, breakfast bites and the first round of catch-ups.
FFCC Riyadh2026 - 4th Edition
Agenda - Riyadh 2026
The Day - 07 Sep 2026
Working schedule. Final session titles and chairs land with the August agenda drop.
Registration, breakfast bites and the first round of catch-ups.
The state of Saudi foodservice, sharp and practical.
What it actually takes to scale a brand in the Kingdom right now.
Pricing, cost engineering and menu strategy in a market that does not forgive mistakes.
Curated tables by category, segment and appetite for a deal.
What is working, what is collapsing and where the model goes in 2026.
Drinks, bites and the unofficial after-program.